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《2012年10月7日》

I never buy anything unless I can fill out on a piece of paper my reasons. I may be wrong, but I would know the answer to that. "I'm paying $32 billion today for the Coca Cola C...

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I never buy anything unless I can fill out on a piece of paper my reasons. I may be wrong, but I would know the answer to that. "I'm paying $32 billion today for the Coca Cola Company because..." If you can't answer that question, you shouldn't buy it. If you can answer that question, and you do it a few times, you'll make a lot of money.  
\- Warren Buffett  
  
  
Wide diversification is only required when investors do not understand what they are doing.  
  
\- Warren Buffett  
  
  
Success in investing doesn't correlate with I.Q. once you're above the level of 125\. Once you have ordinary intelligence, what you need is the temperament to control the urges that get other people into trouble in investing.  
  
\- Warren Buffett  
  
  
Time is the enemy of the poor business and the friend of the great business. If you have a business that's earning 20%-25% on equity, time is your friend. But time is your enemy if your money is in a low return business.  
  
\- Warren Buffett  
  
  
If you expect to be a net saver during the next 5 years, should you hope for a higher or lower stock market during that period? Many investors get this one wrong. Even though they are going to be net buyers of stocks for many years to come, they are elated when stock prices rise and depressed when they fall. This reaction makes no sense. Only those who will be sellers of equities in the near future should be happy at seeing stocks rise. Prospective purchasers should much prefer sinking prices.  
  
\- Warren Buffett

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